The Course Social TV and 2nd Screen is the combination of the reach and power of broadcast TV or film distribution synchronised with community engagement with personal mobile devices to drive loyalty and increase audience. A tightly structured course to introduce you to the complex area of synchronised social networked and game-like activity around TV or… Continue reading Producing Engaging 2nd Screen TV
“Then the case is the same in all the other arts for the orator and his rhetoric; there is no need to know the truth of the actual matters, but one merely needs to have discovered some device of persuasion which will make one appear to those who do not know to know better than… Continue reading Multi Platform: Create, Plan, Pitch
The Course As a creative producer, director or writer you have not been exposed to much of the production technologies across multi platform, but feel you need to be aware of the potential for current and future projects. Although you are unlikely to be involved in any hands-on technical development you need to know some… Continue reading Multi Platform Technology 101
The Course You are a linear producer, writer or marketeer and want to use transmedia techniques to attract and/or grow audiences. Most multi platform projects begin with a primary or main platform and this is usually linear, TV, film, book or radio show. Often the web, mobile, game or other platforms are used to promote… Continue reading Multi Platform Strategy & Campaign
You are already very familiar with TV, Film or Radio production but need to understand digital content production for multi platform. You are about to construct a project or story that needs a realistic production plan linked to a strategic framework across multiple devices and channels. Finally you want to know the financial and time resource implications of creating full-blown transmedia, multi platform services.
Equips you with the skills to approach multi platform production much more confidently
Helps you make decisions on which platforms are most realistic and within budget
Create meaningful story worlds for your new and existing audiences.
The Course Augmented reality is simply the layering of digital media over the real world using devices that have cameras and display screens. A relatively new field that when done well can create a very immersive experience for users but when done badly can be counter productive. The one day course will introduce you to… Continue reading Intro to Augmented Reality Production
“Let your children’s lessons take the form of play. You will learn more about their natural abilities that way.” – Plato The Course This is an intensive multiple project development week, tailor-made and/or following a tried and tested structure for your organisation or production company. A combination of focused presentations, 1-on-1 mentoring and various exercises help… Continue reading Experiential Project Development Lab
This course introduces you to the process of developing game play, level design, appropriate reward and social integration.