Intro to Augmented Reality Production

The Course

mp_augmentAugmented reality is simply the layering of digital media over the real world using devices that have cameras and display screens. A relatively new field that when done well can create a very immersive experience for users but when done badly can be counter productive. The one day course will introduce you to best practise and case studies, the various available platforms and tools and help you design a concept from the ground up or based on your existing project.

What you will learn

  • The broad universe of services AR covers
  • How to design and build an Augmented Reality service
  • What works and what doesn’t from a user perspective
  • An understanding of the best tech, tools and backend
  • Best ways to present an idea to investor or stakeholders

Course Content

  • Defining the various creative types and business uses of Augmented Reality
  • Best practise case studies and up to date user research
  • The technical environment, software and device capabilities
  • Exercise in how to design an exciting AR service app or utility
  • How to take a brief or existing project and design an AR property that is either promotion, standalone experience or educational/utility
  • Presenting complex AR in the best way possible


  • LOCATION:  Playto Training Centre, Sydney NSW 2008
  • DATE/S:   Contact
  • TIMES:   9.30am to 5pm
  • TUTOR:   Gary Hayes
  • FEE:    Registration $550 Early Bird $495
  • STUDENTS:    Max 15